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The Dirty Secret Nobody in the Pet Industry Will Tell You When You Start Your Own Business!


Niki Tudge

History is full of great products and services that failed simply because the business wasn’t operated profitably. To Run a Dog Training & Pet Care Business Successfully, You Need to Master Business Finances, Manage Employees & Learn How To Market and Deliver Your Dog Training & Pet Care Services to Attract and Retain Customers

Why would you consider joining the pet care industry, well because the industry is booming.

There are several key facts that we can detail about the pet industry.

  • Americans spend a lot on their favorite animals. Business Week Magazine reports that 62 percent of US households own at least one pet.
  • According to the American Pet Products Manufacturers Association (APPMA). There are more households with dogs but there are more cats in total.
  • The consumer market for pets, including different services, care and products, exceeds 71 million US households. The pet industry has doubled from a decade ago, and is expected to keep growing.
  • The APPMA reports that in 2009, US consumers spent $45.4 billion on pets. This is an increase from 2008’s spending of $43.2 billion.
  • People will spend about $2.2 billion to actually buy pets and then $3.4 billion on caring for them.
  • According to the US Census Bureau, the average establishment in the pet industry is a small business providing pet services with nine or fewer employees.
  • Because Americans love their pets and will continue to spend money for all types of services and products to make their dogs and cats happy and healthy, owning a pet care business is low risk.

Starting a business on your own as a sole trader or with no affiliation with a recognized brand can lead to a sharp learning curve and in some cases business failure. More small businesses succeed when they are supported through a franchise or licensing system. A successful small business needs to have competent skills across the key business dimensions, marketing, and finance and business operations.

If you are considering a release from corporate chains look for a company or an infrastructure that can offer you systems and processes to support your startup and your growth. Small businesses don’t mean you have to be self employed. To create and maintain wealth and financial independence you need to develop a business model with employees so you have time to work on your business and not in your business.

There are so many benefits to working from home and operating your own business.

No more commuting. Choose when you schedule or set business appointments. You can work when your brain functions best. No more office politics. Make well-thought-out decisions without worrying about internal politics. Domestic chores and errands are easier since you can schedule appointments and tasks when everybody else is at work. Create a fun office environment. Get to do what you love each and every day. Spend more time with your family. Save money on corporate clothing, gas and car maintenance. You cannot be fired, the ultimate in job security.

If you make the right decision and explore all the small business startup options you will create a life with real freedom and financial independence. Visit The DogSmith website and read the FREE e-book about the top ten questions you must answer before you start your own pet care and dog training business.

Article Source: http://www.articlesbase.com/home-business-articles/the-dirty-secret-nobody-in-the-pet-industry-will-tell-you-when-you-start-your-own-business-4524691.html

About the Author

Niki Tudge is the owner and founder of The DogSmith, America’s Dog Training, Dog Walking and Pet Care Franchise. To learn more about joining the DogSmith visit http://www.DogTrainingFranchise.com

Niki achieved her Canine Behaviorist Diploma in England and Dog Obedience Training Diploma in the US. Niki is an Endorsed member of the National Association of Dog Obedience Trainers and a professional member of the Association of Pet Dog Trainers and The Association of Animal Behavior Professionals.

Niki is also certified by the Certification Council for Professional Dog Trainers. You can reach Niki via email at NikiTudge@DogSmith.com or www.DogSmith.com

The Dirty Secret Nobody in the Pet Industry Will Tell You!

Being a Great Dog Trainer is Not Enough to Succeed in Your Own Dog Training & Pet Care Business.

History is full of great products and services that failed simply because the business wasn’t operated profitably. To Run Your Dog Training & Pet Care Business Successfully, You Need to Master Business Finances, Manage Employees & Learn How To Market and Deliver Your Dog Training & Pet Care Services to Attract and Retain Customers… The DogSmith will show you how!

When you join The DogSmith® Dog Training & Pet Care Franchise you become part of a dynamic team committed to building a successful brand together.

The DogSmith® Management Team Has a Proven Track Record of Pet Industry Business Management & People Development Combined With Dog Training Expertise.
A Unique Combination!

  • Over 20 Years of Business Management & Customer Service Experience
  • Over 20 Years of Human Resource Development, Coaching & Mentoring
  • Over 12 Years of Dog Training & Dog Behavior Counseling Experience
  • Over 15 Years of Marketing & Financial Management Experience

The DogSmith® Leadership Team Provides You With:

  • One-on-One Pet Industry Business Coaching
  • Business Management Support Calls
  • Marketing Expertise & Accountability Calls
  • Human Resource Management Support
  • Business Finance Training & Support

Check us out for yourself – The DogSmith Dog Training & Pet Care Franchise Has Been Featured in many Publications

New York Times Newspaper September 2006 – Walton Sun Newspaper, Sept 2007 – Panama City News Herald Newspaper June 2007 – The Niceville Advertiser June 2007 – West Hawaii Today October 2002 – Coastal Style Magazine 2007 – 850 Business Magazine 2008 – New Barker Magazine Tampa FL 2010 – Washington Post December 2010

Watch a video: 20 reasons to join

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News Release

CONTACT :             Rick Ingram

DogSmith Franchise Services


1-888-Dog-Smith (364-7648)

The DogSmith of East Pensacola and Santa Rosa County Animal Services have teamed up to offer free dog training classes in an effort to help reduce the number of homeless pets.

Santa Rosa County, Florida, August 2, 2010 – The DogSmith of East Pensacola has teamed up with Santa Rosa County Animal Services to help more cats and dogs find their ‘forever homes.’  The DogSmith, a national dog training and pet care company, will provide free 1-hour dog obedience classes beginning August 7, 2010 at 3:00 PM and then held on the first Saturday of each month thereafter.  Santa Rosa County Animal services are hosting these classes at their facility located at 4451 Pine Forest Rd, Milton, FL 32583.  The DogSmith will also provide free dog bite safety and spay/neuter workshops for facility staff.

According to Christina Horne, Certified Dog Trainer and owner of the local DogSmith, “One of our priorities is to help make dogs more adoptable by providing some of the basic skills dogs need to live happily with their family.  Too often dogs are given up to shelters because of easily corrected behavioral problems.”

Social Responsibility is at the heart of The DogSmith’s Corporate Mission, Vision and Values, which include their commitment to help ‘significantly reduce the number of unwanted pets by supporting animal shelters and rescue organizations, through their deeds, efforts and sponsorship.’

“We encourage anyone who wants a new dog to visit their local shelter or breed rescue group to give a forever home to a dog in need,” says Horne.  The DogSmith also offers a program designed to help families choose the right dog based on their lifestyle and personal preferences.  “And once you’ve adopted your dog we have many programs to help your new pet become family, even free puppy classes,” said Horne.

For more information on Santa Rosa County Animal Services, visit  To get your free booklets on housetraining, crate training, and puppy socialization visit www.DogSmith.com or contact your local DogSmith Certified Pet Care Expert and ask for a free “What breed is right for me?” consultation.

About The DogSmith – The DogSmith Franchise Services Inc. is a Florida based company whose mission is to enhance the lives of pets and their owners by improving their relationship, and the quality of the life they share, through providing professional support and training to pet dog owners, supporting and assisting animal shelters and rescue organizations to minimize the number of unwanted animals and offering affordable and professional care to family pets so that pet ownership is never a burden. To learn more about The DogSmith or to become a DogSmith Dog Trainer, visit www.DogSmithFranchise.com or call 1-888-364-7648.